The ghoulish car stickers designed to frighten other drivers

full beam ghoul

It’s a dog-eat-dog world on the roads today; the automotive arms race that sees motorists choosing ever-larger and aggressive-looking cars has left drivers in China turning to horrifying lengths to gain one-upmanship.

Drivers have flocked to buy reflective ghost face decals for the rear windows of their cars that are visible only when the driver behind uses their full beam.

Many of rear view mirrors fitted to today’s cars are fitted with an automatic dimming feature, but the stickers are a low-tech alternative aimed at scaring drivers into dipping their headlights.

Traffic police in Shandong have threatened to issue drivers using the stickers with fines of 100 yuan. In Beijing, police have stated that whilst not illegal, the stickers could render drivers liable for damages if their use causes a crash.

Why do cars look so aggressive?

Making cars look aggressive does not serve any rational purpose. While sports cars have always been styled to have a sense of purpose, most cars on the road have no sporting credentials; they are designed to be as safe and economical as possible and they operate on the same speed-restricted, congested roads.

Consider how the appearance and character of cars has changed over the decades. Compare the Mazda MX-5 with the wide-eyed expression of the Frogeye Sprite.
smiling car

It may be that aggressive-looking cars are more than a reflection of our temperaments as drivers – they may act as a catalyst for angrier roads. It seems like cars need to be more aggressively styled than their predecessor in order to stand out from the crowd. It’s an arms race that does nothing to reduce road danger. Why not put an end to ghoulish stickers and make cars look happy? Even a self-avowed petrol-head might admit that driving should be a somewhat happy, enjoyable experience. We’d all be better off if car design reflected that.

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  1. Jim Clark


    Rather than aggressive (well perhaps) the new Range Rover must be the most awful exterior designed car on the road. Why do people buy such an expensive ugly looking car. If I were rich and stupid enough to fork out that much money for a car I’d at least like it to look elegant.
    In my youth when boys were concerned about such things we all lusted after a Citroen Light 15. Now that was a car. Perhaps being French added to it’s attraction.

    • The ETA


      Now you’re talking – the Light 15 was beautiful and technologically advanced for its time

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